Really depends on what you want to do with your jeep.
I wanted to set mine up for crawling. First thing I did was and PSC front bumper and recon 10.5 winch, then a evo skid system and a PSC evap skid.
Then I did a leveling kit and cut the fenders so I could run some spyderlocks with 35 maxxis trepadors.
Now I'm doing gears, lockers and axle upgrades.
Should be under 10k with some to spare for accessories.