I would like to apply my vast knowledge as a complete newbie who has a significant amount of imagination and would buy anything that is sold to me as "needed":
This thing looks like it is trying to protect everything: the grille, the winch, the headlights, the sway bar disconnect motor, and even the turn signals. It is almost like you would need to find a customer who would not accept any damage whatsoever and gosh darnit they are going to go to any length to protect it all.
And is it me or does the metal look really thin?
But I agree, this thing is buffugly as all get out.