This was another Jeep JK Wrangler on display at the Rugged Ridge SEMA 2014 booth and as you can see with all it's pink trim, it was made for the owner's wife.
haha i'm glad i'm not the only one that noticed this. i mean if they were a real expensive D-ring i could understand so they don't get stolen. but, seems unnecessary and a long process if they were under the water ha ha